Become a Market Leader

Owning a Waffy’s franchise puts you on the ground floor of an exciting new concept with broad appeal. Waffy’s has developed an easy to operate franchise model incorporating the best practices of franchise systems and procedures garnered from years of franchise experience that are capable of producing strong unit economics.

Unique, High Quality Products

Waffy’s offers a large array of unique, artisanal Belgian waffle products that can be enjoyed at any time of the day. Waffy’s uses only fresh wholesome ingredients and follows the best European baking techniques.

Waffy’s Streamlined Business Model

Waffy’s is an attractive concept because its business model is streamlined and simple to operate.

  • Minimum or no food experience required
  • Most of the equipment is automated, reducing labor costs
  • Easy to use and highly robust POS system, helps control inventory, manage schedules and run financial reports.
Comprehensive Support

When you join the Waffy’s franchise family, you’ll receive comprehensive support for all aspects or your business.

  • Training. Using a combination of classroom and on-the-job instruction, you’ll be trained in all aspects of the Waffy’s franchise: business operations, administrative procedures, customer service, food preparation techniques, sales, and more. As you prepare to open your store, an experienced trainer will be on hand to help you get off to a good start.
  • Operations Manual. Every aspect of the Waffy’s franchise is laid out for you in this comprehensive guidebook. In addition to serving as a valuable reference tool, you’ll use this manual to help train your managers.
  • Marketing. We’ll share our expertise with you in promoting the Waffy’s concept, which includes providing you with marketing and advertising materials and strategies.
  • Site Selection. You’ll receive guidelines for choosing an appropriate location for your Waffy’s franchise.
  • Waffy’s Team Member Web Site provides a comprehensive Web-based support system. Waffy’s offers a high level of support services through its password protected franchise Web portal system which provides:


Location Flexibility

Waffy’s offers you a choice of three flexible, affordable franchise models to accommodate your location: an in-line store, mall food court and kiosk.  In addition, Waffy’s also offers you the ability to extend your sales off-site via Catering and Mobile Food Carts.

Our Team

Joining the Waffy’s franchise family gives you the benefit of working with an accomplished management team that can assist you along the way.  Our corporate culture embraces high ethical and operational standards, always placing customers first, with a genuine caring for people and willingness to go that extra mile for our Franchise Partners.

Attractive Investment

Waffy’s offers a lower cost of entry compared to similar concepts, combined with strong unit economics, which allows a faster return on investment.